The evening began with a flashmob, to a musical soundtrack composed specifically for this event by Maestro
Leonardo De Amicis, played by the orchestra of the Istituto Superiore di Studi Musicali di Reggio Emilia e
Castelnovo ne’ Monti “Achille Peri – Claudio Merulo,” conducted by Sebastian De Amicis, as well as a set
from DJ Benny Benassi. As the music ended, it was the turn of Ferrari CEO Louis Camilleri to speak,
thanking everyone present for attending, including the town officials, the team partners and all those whose
efforts will see this Ferrari perform on race tracks around the world.
The car’s unveiling was presided over by the Scuderia’s Team Principal and Managing Director Mattia Binotto,
who recalled the words of the founder, Enzo Ferrari to sum up the emotions evoked by the Maranello marque:
“Give a child a piece of paper and some crayons and ask them to draw a car and it will definitely be red.”
Passion of course, but also innovation, research, team spirit and a will to compete; the qualities that are at
the root of #essereFerrari, the hashtag coined last year that highlights the values of those who work for the
Scuderia.
Once the covers had come off the SF1000, Binotto asked the two drivers, Sebastian Vettel and Charles
Leclerc to join him on stage. They both said they couldn’t wait to get behind the wheel! And the German and
Monegasque will not have long to wait as the first day of official pre-season testing takes place at the
Barcelona-Catalunya circuit, next Wednesday 19 February.
The Team Principal and drivers were then joined on stage for a group photo by Vice President Piero Ferrari
and the President, John Elkann who closed proceedings with a few words, once again underlining the ties that
bind the Prancing Horse and Italy itself. “We are proud to represent Italy around the world,” he said. “Even
though Ferrari has won 238 of the 991 Formula 1 races run to date, our thirst for victory is stronger than ever.
In the coming season, we will continue to face very tough opposition, but that only serves to spur us on to do
more and to do even better. What distinguishes us is the amazing collective effort of everyone in Ferrari’s
Gestione Sportiva, both on and off the track. That is our strength”.
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