A brief look back: while nurseries and schools were closed, and many were working from home, the Museum
reacted quickly with Porsche 4Kids and exciting online experiences for children on the website
www.porsche4kids.com. An equally welcome change to the day-to-day routine of 2020 was provided by the
digital live tours on the 43rd International Museum Day on 17 May, where two guides held tours of the
exhibition. From July to November, the Porsche Museum presented the first all-electric sports car Taycan as
part of the “Start to Drive Electric” exhibition series in the “DRIVE. Volkswagen Group Forum” in Berlin. “We
always tried to make the best of the past year. We therefore reacted flexibly to current regulations and always
acted in the best interests of our fans and staff. Despite all of the challenges, even during the crisis we found
new opportunities, and we are delighted now about the reopening, which promises many surprises, and two
special exhibitions in 2021,” says Achim Stejskal in summary.
Activities during the closure: the team from the Porsche Heritage and Museum department had to go to
extreme heights to carry out a spectacular change of exhibits. The Porsche 956, which previously hung from
the exhibition ceiling, was transferred to colleagues at Historic Motorsport. Alongside the Museum Workshop,
where classic series production cars are repaired and rebuilt, restoration and maintenance of historic race
cars is carried out in Weissach. It was here that the Heritage department returned the former Le
Mans-winning car to roadworthy condition. The Porsche 956 that was used as a test car for the legendary
TAG Turbo Formula One engine and to perform research into the ground effect is now installed in the same
place. The special underbody of the race car, which features diffusers that generate a vacuum when driving,
thereby literally sucking the car onto the road, would in theory also enable the race car to drive on the ceiling.
Porsche design DNA extends across all model ranges – and that of the 911 goes all the way back to 1963.
Visitors now have the opportunity to experience the design DNA interactively. The “Consistent” station
features six car models on turntables, one derivative for each model line. The exhibit combines classic
exhibition furniture with 3D printing methods and optical sensor technology. When a visitor approaches the
interactive turntable, all cars stop their pause loop and turn to face the visitor. As soon as the turntable under
the 911 moves, the other Porsche rotate in sync. Meanwhile, red illuminated lines appear on all six models,
which provide a visual depiction of the Porsche design DNA, and which are explained in detail on the
Multimedia Guide. Rarely has it been easier to visualise the relationships between the model ranges by
means of design lines. The interactive exhibition furniture will now be an established fixture of the permanent
exhibition – in addition to the 80 cars and more than 200 small exhibits.
Every visitor now has the option of using a newly designed Multimedia Guide, which contains extensive
information about the individual cars in the exhibition. In addition to a new camera and the Android operating
system, the device now also features a larger display with Full HD+ resolution. The Multimedia Guide 2.0 is
intuitive to use, and a children’s version is also still available for young visitors. The guide reacts very quickly,
which makes it fun to delve into the wide range of content and to learn all about the exhibits through dynamic
storytelling. In order to ensure that the information was kept up-to-date, the team produced new audio content
for 210 vehicles, since the exhibits in the permanent exhibition are changed on a regular basis. Audio
commentaries in multiple languages were added to video clips and existing media. Visitors not only have
access to information, audio content and video clips about the different vehicles, but also engine sounds and
historic images at the touch of a button.
For those looking for a real racing driver experience, there is good news: with the Porsche Racing Simulators,
Museum visitors can now experience the true feeling of motorsport. Visitors can play games and race in
E-Sports competitions at all levels of difficulty according to the target group. An extremely exciting experience
is guaranteed by the curved screen, which is specifically oriented towards the driver, and the steering wheel
from the Porsche 911 GT3 Cup. The new Porsche Racing Simulator features high-performance pedals to
make the response as direct and realistic as possible. The racing seat offers exceptional lateral support
during cornering, while the D-BOX Motion System moves the driver in the dimensions sideways, up and down,
forwards and backwards.
One of the biggest dreams of many Porsche enthusiasts is to take a seat in an actual Porsche. For visitors to
the Museum, this dream can now come true – and they can even take home a souvenir photograph. Visitors
who wish to have their photo taken simply take a seat in the car provided from the current model range. The
photo booth was completely revamped during the closure. For example, there are now new backgrounds that
place the visitor and car in different scenery by means of image cut-out technology. The desired backdrop as
well as any photo filters are chosen at the collection station. You can then take a free print home with you
and have the photo emailed to you so that you can share it on your own social media channels, for example.
To ensure that the exhibition is always showcased in the perfect light, the Museum team spent the past few
months modernising the ceiling lighting. The newly installed spotlights are an exclusive new development
which consume only half as much energy while doubling the light quality. Moreover, heat emission has been
reduced by around 50%, and the air conditioning requirement has also decreased. With a colour rendering
index of up to 96 ? almost as high as that of sunlight, namely 100 ? the new system allows the exhibits to
shine more than ever before. All 560 motorised architectural luminaires are controlled with a single tablet. For
individual events, the lights can be integrated into a staged show lighting scheme by means of a lighting
control console. The “grandMA3” lighting control console is also used on some of the great stages of the
world.
The new Corona Ordinance of the State of Baden-Württemberg of 8 March 2021 requires that visitors to the
Porsche Museum register in advance, depending on the current incidence rate. When the 7-day incidence is
between 50 and 100, advance registration is required. Visitors can register to visit the museum by contacting
the Visitor Service on: +49 (0) 711 911-20911 or info.museum@porsche.de. When the 7-day incidence is
below 50, advance registration is not necessary. Wearing an FFP2 or medical mask is mandatory throughout
the museum building. The Porsche Museum is open from Tuesday to Sunday, 9 am to 6 pm. The Museum
also provides information on its website www.porsche.com/museum about the current measures and the
gradual opening of the visitor programmes, which are fully aligned with official regulations.
Related Material
... Galleries ... Porsche Museum >>>
|
