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The Lamborghini factory museum opened in a new glass walled structure to the right of the main factory entrance in 2001, and until recently there was free admission. However, presumably due to the number of visitors, plus the staffing, administration and maintenance costs, admission charges have been introduced. The standard admission fee is 12 Euros, which to my mind seems rather high for what is essentially a two storey car showroom, when compared to the 15 Euros charged by the Galleria Ferrari not a million miles away in Maranello. The Galleria Ferrari is much larger, with a greater number and variety of cars, artefacts and memorabilia, plus it normally also has a themed exhibition running at any one time. However, for the Lamborghini enthusiast the museum in Sant’Agata Bolognese is a must do thing when in the area.

The exhibits trace the company’s history from the 350 GT (although this model was not present during our recent visit, only its signboard) to the present day, with a well laid out and spacious display with good natural lighting. Apart from their spectacular production road cars, on the first floor there are also a couple of Lamborghini powered F1 cars, a Minardi M.191/l - 03 from 1992 and a Lola-Larousse LC 89 from 1989, plus power boat engines. This floor also features a number of prototypes that never made the production stage, including the Marcello Gandini designed P 140 from 1988 plus his P147 – Gandini (“Acosta”) and the P 147 Zagato (“Canto”) from 1997, both of which were Diablo replacement proposals, the Luc Donckerwolke designed Concept S from 2005, and the Muira Concept from 2006. Add in a couple of GT racing models, an example of the Gallardo – Polizia Stradale, plus a selection of engines, and you have every Lamborghini enthusiasts dream.

One of the bonus features of Lamborghini is that, unlike Ferrari, they welcome factory visits by the general public. You just need to gather a group of 15 to 20 friends, and by prior arrangement you can have a tour of the production lines, engine assembly area and upholstery shop at a reasonable fee. The tour can be arranged with a guide speaking either, Italian, English, French or German. If you need souvenirs of your visit, then visit the expansive boutique to the left of the main entrance, where there is a wide range of Lamborghini licensed products available. Further details can be found at www.visit.lamborghini.com
Opening Hours
Monday to Friday (except holidays) 09.30 – 12.30 & 13.30 – 17.00

Admission Prices
Adult – 12 Euros
Students, Senior Citizens and groups of 20+ - 9 Euros
Factory Guided Tour (Must be booked in advance for groups of 15 – 20 people) – 39 Euros per person or 29 Euros for parties of 20+

Keith Bluemel
03/2010